Wednesday, June 17, 2015

Free Webinar - How to Work with Global Newswires: Meet Agence France-Presse

NEW YORK and PARIS. - Tuesday, June 16th 2015 [ME NewsWire]


WHAT: Join Business Wire as we speak with Agence France-Presse’s (AFP): David Williams, deputy editor-in-chief; Amina Ben Cheikh, marketing manager of web and mobile; and Francois Bohn, international sales coordinator, to spotlight AFP's organizational structure, coverage criteria and tips on building relationships and working effectively with AFP.

Agence France-Presse, one of the world's largest and prestigious news agencies, has a network of 200 bureaus generating approximately 5,000 stories per day. Despite its reputation, size, reach and influence, many communications professionals, particularly in North America, are unfamiliar with the scope of AFP's geographic footprint, and their role in shaping the global news agenda.

Business Wire, a proud partner of AFP, is pleased to provide AFP with a platform to explain its products and services and how PR and IR professionals can work more closely with the agency's reporters and editors.

WHEN: Thursday, June 25 at 10:30 a.m. ET | 1 hour (including 15-minute Q&A)

WHERE: Register for the event now:


Mr. David Williams, Deputy Editor-in-Chief, Agence France-Presse

David Williams, 51, is AFP’s deputy international news editor. David joined AFP in 1992 first as a reporter in Sydney. He has held several roles within the organization including Asia-Pacific economics editor, Hong Kong, the deputy bureau chief in Tokyo, economics editor in Paris and Washington before becoming the Head of the English desk in Paris, deputy editor in chief, Paris and director for Spain. David has a BA (Hons) in Spanish, Portuguese at Westfield and Kings College, London and is National Council for Training of Journalists (NCTJ) qualified.

Ms. Amina Ben Cheikh, Marketing Manager, Web and Mobile, Agence France-Presse

Amina Ben Cheikh has been leading AFP’s marketing innovation and development team since January 2014. Amina joined AFP in October 2009 as part of their business development team. Fluent in French, Arabic and English, Amina received her master’s degree of International Business Management and NCT project at Paris Dauphine in 2010 and a master’s degree of Information and Communication Sciences from La Sorbonne Nouvelle University in 2009.

Mr. Francois Bohn, International Sales Coordinator, Agence France-Presse

Having joined AFP in 2001, Francois Bohn, 37, international sales coordinator since June 2012, based in Paris, managing the regional sales director and in charge of worldwide partnerships for AFP. He has held several roles as Sales Manager in France, head of the sales – support and sales director for Africa. Francois graduated from Rouen (Neoma) Business School.

Moderator: Raschanda Hall, Global Media Relations Manager, Business Wire

Raschanda Hall is the global media relations manager for Business Wire, a Berkshire Hathaway company. In her role, Raschanda leads the largest dedicated, worldwide media relations team in the wire industry, leveraging their relationships with external audiences and influencers. Raschanda's focus is on strategies to further establish and expand Business Wire's media reach and advantage to both traditional and social media audiences. She works closely with journalism organizations and has served on the boards of the National Association of Black Journalists, the Black Public Relations Society of Chicago and The Publicity Club of Chicago. Prior to joining Business Wire, she worked as a field producer and studio crew supervisor for Fox and WB affiliates in San Antonio, TX. Hall earned her BA in Mass Communications from Dillard University in New Orleans. Raschanda currently lives in the south Chicago suburbs and is the proud mother of CJ (4) and Laila (1). Twitter: @RaschandaHall

About Business Wire

Business Wire, a Berkshire Hathaway company, is the global leader in press release distribution and regulatory disclosure. Investor relations, public relations, public policy and marketing professionals rely on Business Wire to accurately distribute market-moving news and multimedia, host online newsrooms and IR websites, build content marketing platforms and provide audience analysis that improves engagement with specified target markets. Founded in 1961, Business Wire is a trusted source for news organizations, journalists, investment professionals and regulatory authorities, delivering news directly into editorial systems and leading online news sources, while boosting SEO and social media engagement via its multi-patented simultaneous NX Network. Business Wire has 32 offices worldwide to securely meet the varying needs of communications professionals and news consumers.

Learn more at and the BusinessWired blog; follow updates on Twitter: @businesswire and @tradeshownews or on Facebook.

About Agence France-Presse [AFP]

AFP is a global news agency delivering fast, accurate, in-depth coverage of the events shaping our world from conflicts to politics, sports, entertainment and the latest breakthroughs in health, science and technology. With 2,326 staff spread across almost every country, AFP covers the world 24 hours a day in six languages. AFP delivers the news in video, text, photos, multimedia and graphics to a wide range of customers including newspapers and magazines, radio and TV channels, web sites and portals, mobile operators, corporate clients as well as public institutions.

On the Web: / and and On Twitter: ; On Facebook: On Pinterest:

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Business Wire

Scott Fedonchik, 212-752-9600


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