Monday, March 23, 2015

Dubai Design and Fashion Council Launches New Knowledge & Collaboration Platform 'DDFC Talks' For Dubai's Design Community

First event in the series tackles the importance of Intellectual Property Law for Dubai’s Design Industry

Dubai, United Arab Emirates - Wednesday, March 18th 2015 [ME NewsWire]

Dubai Design and Fashion Council (DDFC), established in late 2013 by the Dubai government to position Dubai as a global hub for design and fashion in the Middle East region and to nurture regional talent, held its inaugural ‘DDFC Talks’ session. This new series of monthly events is designed to provide a platform for collaboration and knowledgee sharing for the benefit of the local design industry.

The first event in the DDFC Talks series, entitled: ‘Intellectual Property Laws in the Middle East:  Protect Your Designs’, brought designers and legal experts together to tackle a critical issue for the region’s creative talent, that of Intellectual Property (IP) law. Identified by the design community as a serious threat to its business growth, adequate knowledge of IP laws is crucial in order for designers to be able to protect their creative output, and to safeguard both the value of their brand and their design integrity.

The event focused on how designers can protect their designs and the steps they need to take to ensure their creations remain unique in the market. As the IP regulatory framework across the Middle East is at an early stage of development, it can often prove difficult to navigate for emerging designers, in part due to difficulties in interpretation of existing laws, in addition to a lack of knowledge about the laws and their application.

Hosted at  Dubai Design Days, the panel for the session included Nez Gebreel, DDFC’s CEO, Omar Obeidat, Partner & Head of Intellectual Property at law firm Al Tamimi and Urban Commissions prize winner, Anna Szonyi and moderated by Annabelle De Gersigny, strategy and partnership development manager at Tashkeel.

Nez Gebreel, CEO of the Design and Fashion Council said: “The Dubai Design and Fashion Council is committed to nurturing regional design talent.  To do that, we need to ensure that designers from the UAE and the region are provided with advice on all topics related to their success in the creative industries. We understand that to facilitate and drive the growth of the design community, we need to engage with them to identify and help them overcome the challenges they face.”

Omar Obeidat, Partner & Head of Intellectual Property at law firm Al Tamimi said; “We need synergy in Intellectual Property legislation across all GCC markets so that we close the current loopholes in protection and enable the design industry, and others working with IP, to flourish. The Government of Dubai and across the GCC should continue to send a strong message that IP infringement will not be tolerated and strong sanctions await those who try to flout the laws. I think events like the DDFC Talks session are vital if we are to assist in the development of the design industry so that it reaches its potential in terms of contribution towards the wider economy.”

Anna Szonyi, Emerging Designer and winner of the Urban Commissions Competition said: “IP is extremely important for designers such as myself however it seems like a complicated and time consuming process. This discussion is a great opportunity to get familiar with the processes instantly instead of researching on the topic through various information sources and channels.  I would like to thank DDFC for hosting this talk and supporting designers through the DDFC Talk Series. 

The DDFC Talks series will be hosting monthly talks on business and design related topics.  Future events will host experts on Strategy and Business Planning, Social Media and Marketing, Company Registration and Legal Contracts along with seminars on Design Thinking, Interior Design and Fashion Criticism.  The DDFC Talks series will provide an interactive environment for designers to learn hands on skills that will add value to their design work and provide them with proper tools to develop their business.


About Dubai Design & Fashion Council

The Dubai Design & Fashion Council was established in late 2014 by the Dubai government to position Dubai as a global hub for design and fashion in the Middle East region and to nurture regional talent. The Dubai Design & Fashion Council aims to position Dubai as the emerging design capital of the world, and raise its profile as a regional and global destination for design and fashion.

Chaired by Dr. Amina Al Rustamani, Group CEO of Tecom Investments, and run by CEO Nez Gebreel, the Dubai Design and Fashion Council’s board members consist of 15 individuals who represent a mix of key stakeholder groups, including government, academic, not-for profit and private sector experts, such as Laila Suhail, CEO at Dubai Festival and Retail Establishments; Holding; Khalid Al Tayer, CEO – Retail of Al Tayer Group; Patrick Chalhoub, CEO of Chalhoub Group; and fashion designer Reem Acra.


Nicola Hooper

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