Enables
partners to integrate with Mavenir’s Rich Communication Services (RCS)
and Messaging as a Platform (MaaP) solutions expanding their market
reach to MNOs
RICHARDSON, Texas -Thursday 23 August 2018 [ AETOS Wire ]
(BUSINESS
WIRE)-- Mavenir, the world’s #1 messaging systems provider and a leader
in Rich Communication Services (RCS)—with an 85% market share in North
America—today announced its RCS Business Messaging Partner Program with
15 confirmed partners.
The
Mavenir RCS Business Messaging (RBM) solution enables brands,
aggregators, content providers, enterprises and MNOs to monetize RCS
messaging technologies and provide rich, multimedia end-user experiences
from the native messaging application on mobile devices.
This
global partner program is focused on accelerating the adoption of RCS
multimedia messaging by creating a community of industry leading
messaging partners to provide MNOs with a compelling
business-to-consumer (B2C) messaging channel and become the platform of
choice for advertisers, brands, content providers and enterprises to
deliver messaging.
MNOs
benefit by leveraging an ecosystem of pre-integrated partners that
allows them to generate revenue from business messaging quickly and with
a broader range of services to the enterprises and brands. MNOs can
develop new business models to strategically position themselves to
compete against OTT business messaging offers with a clean channel and
single point of integration, while retaining control of the relationship
with the brands, the aggregators and the end users.
The
program makes it easier for enterprises, brands, aggregators and
developers to participate in RCS business messaging and delivers the
following benefits:
Certification
with Mavenir’s RBM solutions—including RCS and Messaging as a Platform
(MaaP) components—to expand their market reach to over 250 MNOs
globally, reaching nearly 3 billion mobile messaging subscribers.
Training and technical support, access to technical experts and input into Mavenir’s product development roadmap.
Access
to Mavenir’s RCS MaaP Lab to develop and test chatbots, artificial
intelligence applications, APIs, pre-production customer demos, use
cases and proof of concepts.
Access to data rewards capabilities with Mavenir’s Ad-Sponsored Messaging platform.
“We
are providing MNOs with a certified and trusted ecosystem of partners
that provides diverse enablers such as chatbots, artificial intelligence
(AI), natural language processing, mobile payments, shopping carts; or
even interconnection, rating, settlement and clearing services,” said
Guillaume Le Mener, SVP, Mobile Enterprise Solutions, Mavenir. “In North
America alone, Mavenir enables today more than 50 Million active RCS
users and processes more than 250 Million RCS messages per day in just
one of our customers’ networks. With the mobile business messaging
market projected to be $74 billion by 20211, our goal with this partner
program is to ensure that MNOs and our partners can compete for that
business, leveraging Mavenir’s expertise and RCS market share.”
RCS
is already supported in the Google Android Messaging client integrated
into Android Oreo 8.0 devices as well as the Samsung Messages Client
embedded in the latest Samsung Android Smartphones.
Mavenir’s
Business Messaging Partner Program is launching with 15 confirmed
partners, today including: 3C Interactive, Aldeamo, Anbotux, Cequens,
CLX, IMImobile, Infobip, mGage, MessageBird, nativeMsg, OpenMarket,
Syniverse, Smooch, tyntec and Zipwhip.
To enroll as a partner, visit: https://info.mavenir.com/business-messaging-ecosystem.
NOTE:
Mavenir will be exhibiting and speaking at MWC Americas 2018 in Los
Angeles, including at the RCS Business Messaging Seminar: The Future of
Brand Communications on 12 September. To learn more or request a
meeting, visit: https://info.mavenir.com/events/mwca-2018
About Mavenir:
Mavenir
is purpose-built to redefine mobile network economics for Communication
Service Providers (CSPs). Our innovative solutions pave the way to 5G
with 100% software-based, end-to-end, Cloud Native network solutions.
Leveraging industry-leading firsts in VoLTE, VoWiFi, Advanced Messaging
(RCS), Multi-ID, vEPC and Cloud RAN, Mavenir accelerates network
transformation for more than 250+ CSP customers in over 130 countries,
serving over 50% of the world’s subscribers.
We
embrace disruptive, innovative technology architectures and business
models that drive service agility, flexibility, and velocity. With
solutions that propel NFV evolution to achieve web-scale economics,
Mavenir offers solutions to CSPs for revenue generation, cost reduction
and revenue protection. www.mavenir.com
Mavenir, the M logo, and Cloud Range are trademarks owned by Mavenir Systems, Inc.
Copyright © 2018 Mavenir Systems, Inc. All Rights Reserved.
1 https://www.gsma.com/futurenetworks/rcs/rcs-business-messaging/
View source version on businesswire.com: https://www.businesswire.com/news/home/20180821005089/en/
Contacts
Mavenir
Maryvonne Tubb
PR@mavenir.com
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