Wednesday, February 6, 2019

Facing Cancer with Confidence: Look Good Feel Better Global Survey Shows Significant, Positive Impact on Self-Image for Women in Cancer Treatment

Findings Released as World Cancer Day Seeks to Reduce the Global Impact of Cancer

WASHINGTON-Wednesday 6 February 2019 [ AETOS Wire ]

(BUSINESS WIRE) -- Look Good Feel Better, the global cancer support program, today announced the results of its 2018 global participant survey, which reveals the extent of the groundbreaking program’s impact on self-image. Across 11 countries on five continents reporting results, Look Good Feel Better reported that women who participate in the program emerge 93% more confident about their appearance.

Established in 1989, Look Good Feel Better is a free public service program that teaches beauty techniques to help people with cancer manage the appearance side effects of cancer treatment. Now in its 30th year, the program has served 2 million people globally.

This year’s global participant survey includes responses from more than 10,000 women gathered during 2018. Key findings include:

Fewer than half of survey participants reported feeling very or somewhat confident in their appearance before attending a workshop. That increased to 93 percent following workshop participation.
95 percent of respondents appreciated what they learned, and 96 percent found value in the program to improve self-image.
94 percent of respondents around the world indicated that they felt supported by the other program participants.
“The mission of World Cancer Day is to ‘encourage everyone to do their part to reduce the impact of cancer,’” said Louanne Roark, executive director, Look Good Feel Better Foundation. “We know that the appearance side-effects of cancer treatment can have a devastating impact on a woman’s psyche and self-image, and often affect her relationships with family, friends and colleagues. Look Good Feel Better is the way that the entire global beauty industry and caring volunteers and caregivers can and will stand beside these courageous women as they battle this disease.”

For more information, please visit lookgoodfeelbetter.org/worldcancerday.

ABOUT LOOK GOOD FEEL BETTER®

Look Good Feel Better® is dedicated to helping people with cancer cope with the appearance side effects of their treatment. Since 1989, the program has empowered 2 million women in 27 countries to reclaim the sense of control, confidence and self-esteem that are central to well-being.

Look Good Feel Better is offered through a collaboration of the Look Good Feel Better Foundation and the Professional Beauty Association. Visit lookgoodfeelbetter.org.

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20190204005181/en/

Contacts
Jennifer Burke Labriola
burkepr@gmail.com
203-586-9769

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